ModestoView

Serving Civic Pride Since 1997

GreetingsView – Savory September


Greetings Friends,
I love the beginning of fall and love the feeling in the air. This has been such a busy month and August always seems so crazy as our company is supporting fresh pack tomato season, we have had a run of birthdays and the grandbabies are growing up so fast. Can’t believe how fast time goes. Becky and I have to pinch each other how much we are enjoying these times and want to soak up every second and how glad we are to live where we live. When you live in Modesto, you get to sample so many things and hopefully ModestoView gives you some tips about where to start and how to get involved.

Modesto is home to many cool things but we collectively need to do a better job of making sure that we all know about it. If we don’t know, then how are people outside of our community supposed to know. Most people know that we are the home of Gallo Winery and the home of George Lucas. Besides our famous actors like Jeremy Renner and Tim Olyphant (and more), we are home to the father of modern mountain climbing, Royal Robbins. But did you know that we are also the home of the oldest domestic olive oil production in the USA? It’s true. This liquid gold is grown and made here in Modesto and I am so excited to share this story in this issue with you. Check out the BigView and I really hope you dig it. Plus, go to a tasting, it will blow your mind and good olive oil will change your cooking habits. Hint: Grilled Cheese Sandwich.

It should really be simple for people to rattle off the many ways Modesto is cool. Thanks to Visit Modesto, our hometown heroes, our amazing Farm2Fork showcases, beautiful spring almond blossoms, our live music scene, and classic are cruising history are becoming more famous around the world thanks to Visit Modesto. These are products created by Modestans from film to food to the granite peaks of Yosemite.

September is when fall seems to kick into gear and we get into a rhythm. Kids are in school and things are just a not more organized. Even though it is still technically summer, August seems like a transition to where we are now. We are starting to get some cooler evenings and people are gathering more. Events like Picnic at the Pops and the Community Bruch bring so many people together for a great cause. One of our favorite projects we sponsor is Music in the Plaza. These are wonderful FREE Friday nights in Downtown Modesto, under the twinkle lights over 10th St. There are a couple of great patios for cocktails and people fill the plaza with their chair to enjoy live local bands. Live music really sets Modesto. If you have a favorite band, make sure you let us know so we can complete our Modesto Area Music Awards nominee list.

My heart is filled with the sound of music as I got so much feedback from our live music Big View last month. People really came out to the Rock Fest and ModStock to enjoy and support our local bands and people are pumped to bring more live music to town. Big props to Nate Wilson and Stacy Call who are making Twin Rivers a great place to have a live show. We need to look at all parts of our town, especially downtown, where we can make sure music thrives. Big thanks to Darin Morris and Doug Robinett who both step up and make big shows come to life. Let’s do more of these.

What’s that in the air? That’s the smell of bacon. Let’s just stop there. We celebrate this tasty treat in many ways this month, from appetizers, to burgers to desserts all made by our local restaurants and sold in our local businesses. Yes friends, everything is better when we think and live local, so pay attention to the businesses that advertise and support ModestoView so we can get the word out to over 150,000 people each month. Together, we make this place exciting for now and the future.

I hope to see you out and about and please let me know what you like about ModestoView.

With Gratitude,

Chris Murphy, Founder & Publisher- ModestoView
chrism@modestoview.com