New Bus to be Unveiled for Stanislaus Regional Transit System
Modesto, CA — The Stanislaus Regional Transit Authority (StanRTA) announced today it will unveil the new S bus on Thursday, December 16, 2021. The event will take place at 12:00 p.m., on the 10th Street Plaza in Modesto (1010 10th Street). The public is encouraged to attend.
The StanRTA Board of Directors overwhelmingly approved the new brand “The S” and slogan “Ride the S” at its November board meeting. The S will represent the combined services of Modesto Area Express (MAX) and Stanislaus Regional Transit (StaRT), which merged under the Authority last July. StanRTA staff members are eager to introduce the new brand to the community beginning January 1, 2022. The event on December 16 will offer a sneak peek of how different public transportation will look in the community.
“The S is a bold yet simple design with a large multi-toned golden S on a deep blue vehicle,” said Jenny Kenoyer, Chair of the StanRTA board. “It’s very clever and you really can’t miss it. We can’t wait to show it off.” The unveiling event will involve local community leaders along with current and potential transit riders.
