YouthView
Lemonade Day
By Dave Darmstadler, Datapath CEO
Lemonade Day Modesto is one of the greatest events we have for the kids of our community. It teaches youth the entrepreneurial skills necessary to start, own, and operate their own business—a lemonade stand. In addition, they learn basic business principles, team work, customer service skills, finance and marketing practices.
Over the last few years that we’ve had Lemonade Day in Modesto, we’ve learned how to make it better for the kids involved every year – and this year especially. This year Datapath and Center for Human Services have partnered together, hosting four separate registration events for participants to pick up their materials and get education on how to build a great lemonade stand business.
Best of all, this year we have put together a downtown event for Lemonade Day where we’re strongly encouraging all participants to setup their stand. This centralized, downtown location allows kids to learn even more business principles, such as competition and marketing to surrounding foot traffic in a safe and fun environment. This will also allow us to let our sponsors receive the recognition they deserve for helping us keep Lemonade Day going, which served over 600 kids last year.
Lemonade Day is a free city-wide event and open to youth of all ages. For more information and to register visit www.lemonadedaymodesto.com. For everyone else: don’t forget to support your local entrepreneurs – visit us on Saturday, May 21 at Lemonade Day Modesto in downtown Modesto on 15th Street between G and H, from 11-2pm.
